Prince Kaybee: ‘Music Money Must Go Back to Music. In a world where the business of music is often entangled with flashy lifestyles and external investments, South African music producer and DJ, Prince Kaybee, has made a bold statement calling for a return to the roots of music: the music itself.
The award-winning artist, known for his chart-topping hits like “Gugulethu” and “Banomoya,” has been an outspoken advocate for artists to reinvest the profits they make from their music into their craft, instead of getting caught up in the trappings of fame and wealth.
Prince Kaybee: Music Money
Reaffirming His Commitment to Music
Prince Kaybee, who rose to fame in the South African music scene with his innovative blend of house music and Afrobeat influences, has long been regarded as one of the country’s most influential DJs. Throughout his career, he has consistently emphasized the importance of creating quality music rather than focusing on the superficial aspects of fame and fortune. In a recent interview, the artist opened up about his views on how artists should manage the financial success that often comes with being in the limelight.
“Music is the foundation, and the money should go back into the music,” Prince Kaybee declared. “The moment we forget why we started in the first place, we lose our essence. The industry is built on talent, but when we start investing in things that distract us from making music—whether it’s cars, jewelry, or showing off—we forget what really matters.”
The artist’s comments resonate with the ongoing conversation around the commercialization of the music industry, where some argue that music has been overshadowed by business deals and personal brands. Prince Kaybee’s insistence on reinvesting in one’s craft is not just a call for financial responsibility, but a reminder of the importance of remaining true to one’s artistry.
The Dangers of Losing Focus
Prince Kaybee’s stance reflects a broader frustration with the industry’s growing emphasis on materialism, where monetary success and public image often take precedence over the actual art. Many young artists today are often pressured to keep up with the lifestyle promoted by social media influencers and reality TV stars, which can sometimes lead them to make decisions that compromise their artistic integrity.
For Prince Kaybee, this trend is concerning. He believes that the over-commercialization of music can hinder genuine creativity. “There is a lot of pressure to be flashy, to have the newest car or the most expensive clothes. But that’s not what music is about. It’s about the art, the sound, the message, and the connection you have with your audience,” he explained. “If you start focusing on the business side too much, the art gets lost.”
Having seen both sides of the coin, Prince Kaybee emphasizes that artists need to remember the value of their music and ensure that it remains the focal point of their careers. “Artists need to keep reinvesting into their craft, whether it’s upgrading their studio, collaborating with talented individuals, or learning new skills. Your music is your brand, and it needs to be nurtured,” he added.
The Role of Artists in Shaping the Industry
Prince Kaybee also points out that artists have a responsibility to set a good example for the younger generation coming up in the industry. As one of South Africa’s most successful and influential musicians, he believes that it is vital for established artists to use their platform to educate the next wave of talent on how to manage their success responsibly.
“The industry is tough, and it’s easy to get caught up in the hype. But when you’ve been in the game for a while, you realize that longevity comes from staying true to yourself and not losing sight of why you started making music,” said Prince Kaybee. “I want to see the next generation of artists thrive—not just in terms of money, but also in terms of their craft. It’s important for them to remember that their success is built on their talent.”
He went on to stress the need for young artists to value their work and not allow external influences to dictate their careers. “Sometimes, I see younger artists who want to be famous more than they want to make good music. Fame fades, but real talent lasts.”
Building a Sustainable Future for Music
Prince Kaybee’s message is not just about rejecting the materialism of the music industry—it’s also about fostering a culture of sustainability and longevity in music careers. By reinvesting money into their music, artists can build a lasting legacy that transcends trends and fleeting fame.
For Prince Kaybee, this reinvestment goes beyond just financial contributions; it’s also about dedicating time and energy to developing new projects, exploring different sounds, and creating music that continues to evolve. He believes that this approach is key to ensuring that music remains a vital, influential force in the entertainment industry.
“You need to keep growing as an artist. You can’t just rest on your laurels because you’ve had one hit song. You have to keep challenging yourself, taking risks, and evolving. That’s how you stay relevant,” he said.
Conclusion
Prince Kaybee’s call for music money to go back into music serves as a powerful reminder of what truly matters in the industry: the art itself. While the trappings of fame and fortune are often unavoidable, the message is clear—artists should prioritize their craft and invest in their growth, both creatively and professionally. By staying grounded in their passion for music and remaining true to their roots, they can build sustainable careers and continue to contribute to the cultural landscape in a meaningful way.
As Prince Kaybee continues to lead by example, his words are sure to inspire artists and fans alike to rethink what success really means in the music industry. For him, it’s not about the cars, the parties, or the superficial accolades; it’s about the music—and that, ultimately, is what will endure.
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